Tkhorikov Boris Alexandrovich

 

Email: t0333@yandex.ru

 

Academic Degrees: Doctor of Economics (2021), Candidate of Sociological Sciences (2008)

 

Academic Position: Head of Department, Professor

 

 

 

 

EDUCATION/QUALIFICATIONS: 

Kursk State Medical University, Faculty of Health Economics and Management, 2001-2006

Speciality - "Economics and management of health enterprises"

   

Russian Presidential Academy of National Economy and Public Administration. Training under the Management Training Programme for National Economy Organisations of the Russian Federation, 2013-2014

Speciality - Enterprise economics (vocational retraining)

   

Belgorod State National Research University, 2014-2015    

Speciality - Project management (professional retraining)

   

O.E. Kutafin Moscow State Law University, 2015

Speciality - "Contractual system in the area of procurement of goods, works and services: legal regulation" (professional retraining)

   

Belgorod State National Research University, 2016-2017

Speciality - "Higher education teacher" (professional retraining)

   

Peoples' Friendship University of Russia, Doctoral studies, 2019-2020

08.00.05 - Economics and management of the national economy (by sectors and spheres of activity, including: management)

   

Yandex Academy, 2020-2021

Specialisation in internet marketing (professional retraining)

 

 

Work experience: 18 years

Belgorod State National Research University, 

2015 г. - up to the present

Head of the Department of Management and Marketing

Professor in the Department of Management and Marketing

Head of the neuromarketing laboratory

   

Department of Health and Social Protection of the Belgorod Region,

2012 - 2015

Substitute for Head of Department - Head of Project and Control and Organisational Work (Head of Contractual Services)

   

City Children's Polyclinic No. 4,

2008-2012. 

Deputy chief medical officer for economic affairs

   

Belgorod Regional Clinical Psychoneurological Hospital,

2007-2008

Deputy chief medical officer for economic affairs

 

 

DISCIPLINES TAUGHT:

  • Marketing
  • Neuromarketing
  • Business presentation techniques
  • Project management

 

EXPERIENCE in consultancy projects and research: 14 years

The year

Project name

Result

2017-2018

Elaboration of a health system development programme for Belgorod Oblast

Improving the life expectancy and quality of life of the region's inhabitants

2019

Neuromarketing research into the behaviour of Sberbank's customers

Developing a consumer behaviour management programme

2020

Develop a brand development strategy for the federal chain World Class fitness club

Increasing sales, developing an active customer base

2020

A study of consumer behaviour scenarios in modern metropolitan areas based on Big Data and neuromarketing analysis for MTS PJSC

Design methodology for business infrastructure development

2021

Development of a marketing programme to bring innovative medical products to the international market of the Vladmiva plant (Belgorod)

Establishment of a sales network and fulfilment of the sales volume plan

2021

Developing a brand development strategy for the federal chain of medical centres Promedica

Increasing sales, developing an active customer base

 

 

PUBLICATIONS:

He is the author of more than 200 publications, monographs, scientific and educational works:

  • SPIN RINC: 4283-2314
  • ORCID: 0000-0001-6451-1123
  • ResearcherID: B-4591-2017
  • Scopus Author ID: 57000547300
  • https://scholar.google.ru/citations?hl=ru&user=7xhLdPkAAAAJ

 

Traineeships, TRAININGS, COURSESES (in the last 5 years): 

Name of educational institution

Year, month of commencement

Year, month of completion

Topic of specialisation

1

Belgorod State National Research University 

02.2017

03.2017

"Training Programme for Voluntary Certification of PM STANDARD Project Management Professionals"

2

National Competence Centre, Moscow

06.2017

06.2017

"National Qualifications Framework: basic concepts, organisational structure, processes, independent assessment of qualifications"

3

Belgorod State National Research University

02.2018

03.2018

"Fundamentals of Massive Open Online Course Production"

5

State University of Management, Moscow 

10.2018

11.2018

Development and implementation of corporate standards for tourism services

6

Organising Committee of Worldskills Russia, Moscow

10.2018

10.2018

"Expert at the Worldskills Russia Championship (full-time with distance learning technologies)

8

Yegor Gaidar Foundation, Moscow

01.2019

03.2019

"Behavioural finance"

10

Belgorod State National Research University

04.2019

04.2019

Personnel management: organisation, rationing and remuneration

12

St Petersburg State University

11.2020

11.2020

"Management: Managing a structural unit of an organisation (development of managerial competencies)

13

Tomsk State University

02.2021

04.04.2021

"Pedagogical design in blended learning"

14

Belgorod State National Research University

06.2021

06.2021

"Digital Pedagogy: Preparing Teachers for Combined and Online Learning (Level II)"

15

Belgorod State National Research University

09.2021

09.2021

"Mentor school"

16

Belgorod State National Research University

10.2021

10.2021

"Current issues in state attestation of scientific personnel"

 

 

AWARDS, GRANTS:

2013

Certificate of appreciation from the Head of the Department of Health and Social Protection of Belgorod Region, Deputy Chairman of the Government of Belgorod Region

2013

Certificate of Merit from the Department of Health and Social Protection of the Belgorod Region

2014

Certificate of Merit from the Department of Health and Social Protection of the Belgorod Region

2014

Diploma of the Governor of the Belgorod Region for active participation in the peer review of ideas proposed during the project "Shaping a Regional Model of Public Administration through People's Expertise

2015

Acknowledgement from the Rector of BelSU

2016

Acknowledgement from the Chairman of the Youth and Tourism Committee of Kursk Region

2017

Gratitude from the Deputy Governor of Belgorod Region, Head of the Department of Internal and Personnel Policy of Belgorod Region

2017

Certificate of Merit from BelSU

2017

Gold badge of the All-Russian physical culture and sports complex TRP

2018

Acknowledgement from the head of the Belgorod city administration

2019

Certificate of Merit from BelSU

2019

Certificate of Merit from the Governor of Belgorod Oblast

2021

Winner of the League of Lecturers All-Russian competition, organised by the Znanie Society and the Russian Presidential Administration, in the Marketing and Media category