Guest lecture for third-year students of "Logistics" specialty on "Marketing Logistics" course

March 17, 2017 guest lecture was held by Candidate of Economic Sciences, Associate Professor G.Bodaubayeva for third-year students of "Logistics" specialty on "Marketing Logistics" course on the topic "Basics of forecasting". The invited lecturer is Bahadyr Akhmetzhanov, expert on demand forecasting, Mars company. 

During the lecture, Bahadir spoke about the features of forecasting in the FMCG sector, about the methods and stages of forecasting, gave various examples from his own experience in companies such as Mars, Nestle and Carlsberg.

The lecture aroused considerable interest among students, as it was conducted in an interactive format and had a practical focus.